Crew Clothing Summer Windows

Retailer Crew Clothing creates timeless clothing inspired by the British coast. Founded by professional skier Alastair Parker-Swift, sport plays a large part in all they do and is at the heart of the brands heritage.

Almost 30 years since Crew Clothing began, that same sense of team spirit echoes throughout their partnerships with the very best of British sport including Henley Royal Regatta, Williams Racing, Lawn Tennis Association and more.

The brief was to create summer window displays to introduce their latest collection, ‘A Great Sport’. Our team of experts worked closely with Crew Clothing throughout the whole design and production process before bringing the ideas to life in a store environment.

‘A Great Sport’ sees Crew Clothing swap their signature crossed oars to tennis rackets, golf clubs, chequered flags and more with limited edition clothing collections dedicated to their partners to match.

We created bespoke director’s chairs with Crew Clothing branding as well as producing grass floors, vinyls, hanging banners and prop books.

With so many sports to represent, intricate detail was key to the overall look of the window displays. We took highlighting the new clothing lines one step further by adding vintage rugby balls and stands, golf balls, tennis balls, cricket balls and Crew Clothing trophy shields.

One of Crew Clothing’s values is quality, something that we strive for in all we do at Pureprint too. We believe that only the best is good enough for our customers, so that’s what we aim to achieve every time.